Question 1

A consumer was awarded $10 million in a lawsuit because she was paralyzed in an accident in which her vehicle rolled over. It was determined that the automobile company should pay her $2 million for medical care expenses, and the other $8 million was awarded to punish the company for selling a faulty product. Which type of damages does the $8 million represent?

Accepted Answer

A)   punitive damages
B)   compensatory damages
C)   negligent damages
D)   strict damages
E)   repercussive damagesF) A) and C)
G) C) and D)

Question 2

Corporate social responsibility may be defined as an organization's activities and status related to its societal obligations.

Accepted Answer

A) True 
 B)False

Question 3

The Children's Advertising Review Unit (CARU) is an important self-regulatory body that examines marketing activities that are aimed at children.

Accepted Answer

A) True 
 B)False

Question 4

One study found that dysfunctional fans tend to consume more alcohol during sporting events than do other fans.

Accepted Answer

A) True 
 B)False

Question 5

The foot-in-the-door technique is based on balance theory.

Accepted Answer

A) True 
 B)False

Question 6

Consumer misbehavior and consumer problem behavior are synonymous.

Accepted Answer

A) True 
 B)False

Question 7

The Consumer Bill of Rights includes all of the following EXCEPT _____.

Accepted Answer

A)   The right to safety.
B)   The right to redress and to be heard.
C)   The right to the lowest prices.
D)   The right to choice.
E)   The right to be informed.F) B) and D)
G) B) and E)

Question 8

Sociologists use which concept to explain why groups of people replace one set of acceptable norms with another set that others view as unacceptable?

Accepted Answer

A)   equity
B)   reasoned action
C)   differential association
D)   pathological socialization
E)   opportunismF) B) and E)
G) B) and D)

Question 9

Compulsive consumption often takes two forms, which are _____.

Accepted Answer

A)   primary and secondary
B)   addictive and nonaddictive
C)   compulsive buying and compulsive shopping
D)   compulsive eating and compulsive drinking
E)   disorders and addictionsF) A) and B)
G) A) and D)

Question 10

Describe a typical shoplifter and discuss why he or she performs this type of misbehavior.

Accepted Answer

A typical shoplifter tends to be a young...

Question 11

Chronic, repetitive purchasing behaviors that are in response to negative events or feelings are known as _____.

Accepted Answer

A)   compulsive shopping
B)   compulsive buying
C)   addictive shopping
D)   addictive buying
E)   binge buyingF) C) and E)
G) B) and C)

Question 12

A relativistic evaluation occurs when a consumer asks him- or herself, "Is this action 'right'?"

Accepted Answer

A) True 
 B)False

Question 13

Children typify a "vulnerable" group because many believe that children lack the knowledge to behave as responsible consumers.

Accepted Answer

A) True 
 B)False

Question 14

_____ products are products that have little to no potential to create value of any type.

Accepted Answer

A)   Obsolete
B)   Salutary
C)   Undesirable
D)   Deficient
E)   LiableF) B) and E)
G) A) and E)

Question 15

Martin and his friends like to drink a lot at football games. They are often verbally abusive to others and are loud and obnoxious, usually yelling profanities at the referees and players. Once they even got in a fight with other spectators. This type of behavior is referred to as _____.

Accepted Answer

A)   dysfunctional fan behavior
B)   derelict consumer behavior
C)   culture jamming
D)   illegitimate fan behavior
E)   product misuseF) D) and E)
G) A) and E)

Question 16

What is the difference between consumer misbehavior and consumer problem behavior?

Accepted Answer

A)   Consumer misbehavior refers to behaviors that are illegal, whereas consumer problem behavior refers to behaviors that are merely unethical.
B)   Consumer misbehavior refers to behaviors that are merely unethical, whereas consumer problem behavior refers to behaviors that are illegal.
C)   Consumer misbehavior describes behavior deliberately harmful to another party in an exchange process, whereas consumer problem behavior refers to behaviors that are seemingly outside of a consumer's control.
D)   Consumer misbehavior describes behaviors that are seemingly outside of a consumer's control, whereas consumer problem behavior refers to behavior deliberately harmful to another party in an exchange process
E)   none of these choices - the two terms are used interchangeablyF) B) and C)
G) C) and D)

Question 17

Corporate social responsibility activities fall into one of three categories: ethical duties, altruistic duties, and strategic initiatives.

Accepted Answer

A) True 
 B)False

Question 18

Rocco's Seafood restaurant claims to have the "best shrimp po-boy in town!" This is an example of _____.

Accepted Answer

A)   deceptive advertising
B)   puffery
C)   misleading advertising
D)   an unsubstantiated claim
E)   culture jammingF) All of the above
G) B) and E)

Question 19

The term ethics refers to standards or moral codes of conduct to which a person, group, or organization adheres.

Accepted Answer

A) True 
 B)False

Question 20

A consumer's moral beliefs are comprised of all of the following components EXCEPT _____.

Accepted Answer

A)   relativism
B)   moral equity
C)   collectivism
D)   contractualism
E)   all of these choices are components of a consumer's moral beliefsF) B) and E)
G) A) and E)

Exam 16: Consumer and Marketing Misbehavior

The Children's Advertising Review Unit (CARU) is an important self-regulatory body that examines marketing activities that are aimed at children.

Correct Answer
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Correct Answer
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Corporate social responsibility may be defined as an organization's activities and status related to its societal obligations.

Correct Answer
verified

The term ethics refers to standards or moral codes of conduct to which a person, group, or organization adheres.

Correct Answer
verified

_____ products are products that have little to no potential to create value of any type.

Correct Answer
verified

A relativistic evaluation occurs when a consumer asks him- or herself, "Is this action 'right'?"

Correct Answer
verified

Chronic, repetitive purchasing behaviors that are in response to negative events or feelings are known as _____.

Correct Answer
verified

Describe a typical shoplifter and discuss why he or she performs this type of misbehavior.

Correct Answer
verified
A typical shoplifter tends to be a young...
View Answer

One study found that dysfunctional fans tend to consume more alcohol during sporting events than do other fans.

Correct Answer
verified

Sociologists use which concept to explain why groups of people replace one set of acceptable norms with another set that others view as unacceptable?

Correct Answer
verified

Martin and his friends like to drink a lot at football games. They are often verbally abusive to others and are loud and obnoxious, usually yelling profanities at the referees and players. Once they even got in a fight with other spectators. This type of behavior is referred to as _____.

Correct Answer
verified

What is the difference between consumer misbehavior and consumer problem behavior?

Correct Answer
verified

The Consumer Bill of Rights includes all of the following EXCEPT _____.

Correct Answer
verified

Compulsive consumption often takes two forms, which are _____.

Correct Answer
verified

Rocco's Seafood restaurant claims to have the "best shrimp po-boy in town!" This is an example of _____.

Correct Answer
verified

Consumer misbehavior and consumer problem behavior are synonymous.

Correct Answer
verified

The foot-in-the-door technique is based on balance theory.

Correct Answer
verified

Children typify a "vulnerable" group because many believe that children lack the knowledge to behave as responsible consumers.

Correct Answer
verified

Corporate social responsibility activities fall into one of three categories: ethical duties, altruistic duties, and strategic initiatives.

Correct Answer
verified

A consumer's moral beliefs are comprised of all of the following components EXCEPT _____.

Correct Answer
verified

Exam 16: Consumer and Marketing Misbehavior

The Children's Advertising Review Unit (CARU) is an important self-regulatory body that examines marketing activities that are aimed at children.

Correct AnswerverifiedShow Answer

Correct AnswerverifiedShow Answer

Corporate social responsibility may be defined as an organization's activities and status related to its societal obligations.

Correct AnswerverifiedShow Answer

The term ethics refers to standards or moral codes of conduct to which a person, group, or organization adheres.

Correct AnswerverifiedShow Answer

_____ products are products that have little to no potential to create value of any type.

Correct AnswerverifiedShow Answer

A relativistic evaluation occurs when a consumer asks him- or herself, "Is this action 'right'?"

Correct AnswerverifiedShow Answer

Chronic, repetitive purchasing behaviors that are in response to negative events or feelings are known as _____.

Correct AnswerverifiedShow Answer

Describe a typical shoplifter and discuss why he or she performs this type of misbehavior.

Correct AnswerverifiedA typical shoplifter tends to be a young...View AnswerShow Answer

One study found that dysfunctional fans tend to consume more alcohol during sporting events than do other fans.

Correct AnswerverifiedShow Answer

Sociologists use which concept to explain why groups of people replace one set of acceptable norms with another set that others view as unacceptable?

Correct AnswerverifiedShow Answer

Martin and his friends like to drink a lot at football games. They are often verbally abusive to others and are loud and obnoxious, usually yelling profanities at the referees and players. Once they even got in a fight with other spectators. This type of behavior is referred to as _____.

Correct AnswerverifiedShow Answer

What is the difference between consumer misbehavior and consumer problem behavior?

Correct AnswerverifiedShow Answer

The Consumer Bill of Rights includes all of the following EXCEPT _____.

Correct AnswerverifiedShow Answer

Compulsive consumption often takes two forms, which are _____.

Correct AnswerverifiedShow Answer

Rocco's Seafood restaurant claims to have the "best shrimp po-boy in town!" This is an example of _____.

Correct AnswerverifiedShow Answer

Consumer misbehavior and consumer problem behavior are synonymous.

Correct AnswerverifiedShow Answer

The foot-in-the-door technique is based on balance theory.

Correct AnswerverifiedShow Answer

Children typify a "vulnerable" group because many believe that children lack the knowledge to behave as responsible consumers.

Correct AnswerverifiedShow Answer

Corporate social responsibility activities fall into one of three categories: ethical duties, altruistic duties, and strategic initiatives.

Correct AnswerverifiedShow Answer

A consumer's moral beliefs are comprised of all of the following components EXCEPT _____.

Correct AnswerverifiedShow Answer

Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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A typical shoplifter tends to be a young...
View Answer

Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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